Meet the Cheesecake Crumble Cups

Some ideas start small.
Others arrive fully formed, asking for a spoon.

These ones? They practically demanded it.

Introducing our Cheesecake Crumble Cups — a layered little moment of joy that somehow manages to be rich, cozy, and just the right amount of indulgent all at once. Come in a set of 2... perfect for sharing...

Let’s break it down.

At the bottom, you’ve got fruit. Warm, soft, and full of flavour.
Then comes a smooth, creamy cheesecake layer.
Then more fruit (because once is never enough).
And finally, that golden crumble topping that ties it all together.

It’s a stack of textures and flavours that hits in waves — creamy, tangy, sweet, buttery — the kind of dessert that keeps you going back in for “just one more bite” until your spoon hits the bottom.

🍎 Starting Lineup

We’re launching with two flavours to kick things off:

Classic Apple
Our signature apple filling, gently spiced with a hint of cinnamon. It’s familiar, comforting, and exactly what you want when you’re craving something warm and nostalgic.

Strawberry Apple
A brighter twist, where sweet strawberries meet our apple base. It’s a little lighter, a little fruitier, and perfect if you want something that leans into that fresh, spring feeling.

🥄 Why Cups?

Because sometimes you don’t need a full pan (even if you want one). These are made for those in-between moments:

• when you want dessert without the commitment

• when you want your own perfectly portioned treat

• when sharing… is optional

They’re easy, satisfying, and just a little bit dangerous to keep in the fridge.

And if you are sharing, these (along with our crumble parfait cups) make the perfect addition to your next get-together, dessert table, or catered event — easy to serve, easy to love, and no slicing required.

✨ What’s Next

This is just the beginning.

We’ve got more flavours in the works — some classic, some a little unexpected — all built on the same idea: layered, comforting, and impossible to ignore.

So if you’re the kind of person who loves cheesecake and crumble…

You might’ve just found your new favourite thing. (We recommend grabbing a spoon and not overthinking it.)

— Crumble Bums